LUCKYME®

The LuckyMe Advent Calendar returns, now in our 11th year. This fan-favourite charity drive was officially the first online music advent calendar - imitated by countless brands but launched on our primitive old site in raw html back in 2009. The series introduced the world to some of the most influential new musicians. Our advent showcase has served as a charity drive for many years. From your purchase here, 50% goes to the artists. The label’s share goes entirely to The Extinction Rebellion Global Relief Fund. There are so many worthy causes out there. We felt climate resonated with the theme: looking ahead at what our world ought to be.

This year we asked the crew to consider the theme of "UTOPIA", and what it means to leave 2020 behind. Once the smoke settles, there will be new growth. What does that sound like?